

about us
We started The Excellence Factory™ for people in motion — the leaders, dreamers, and doers balancing a lot, but still ready for more.
Because we’ve been there too. And we believe with the right clarity, structure, and community, anyone can move from idea to impact, and enjoy the process along the way.

meet our
co-founders

Dr. DéRecco Lynch doesn’t just build strategies — he builds belief. Known for transforming fragmented systems into brands people rally behind, he’s spent nearly two decades turning vision into movements that scale.
A strategist at heart and an engagement architect by trade, Dr. Lynch has led cultural and operational transformations across large, high-impact organizations — aligning people, systems, and partnerships behind bold ideas. His work sits at the intersection of storytelling, strategy, and community, creating experiences that drive both growth and trust.
Today, he partners with companies, institutions, and creators to design engagement models that turn audiences into loyal communities.
As Founder of The Excellence Factory, he’s on a mission to help leaders and brands execute big visions — without losing their soul in the process.


After spending nearly a decade in sales and business development for a leading retailer in home improvement, Bryan Williams made a career change to Healthcare Administration. In his current role as Business Director for one of the nation’s Top Pediatric Hospitals, he oversees the business and financial operations within the Patient Services Institute. In additional to his professional career in finance, Bryan leverages his experience and skills in the Real Estate Industry where he serves the Greater Cincinnati and Northern Kentucky area as a REALTOR®, promoting and enabling community through homeownership. Bryan also now serves a various community Boards focused in the Arts and Youth Mentoring.
advisory team
get in touch
If you have a question, you are in the right place. Whether you’re an inquisitive entrepreneur, have a media inquiry or want to suggest a new feature, please fill out the form or email us directly at team@theexcellencefactoryhq.com













